Privacy policy
We process personal data in connection with our sales and marketing activities and visits to our websites. We only send you information you have requested, or that we have reason to believe you may be interested in. You may receive information from us if you subscribe to our newsletter, have requested blog posts, or have been in contact with one of our employees. We also use personal data for internal analysis purposes.
You are welcome to visit our website without providing any personal information. If you wish to access our resources such as e-books, checklists, or subscribe to our blog, we use forms to collect the information needed to send you what you’ve requested. In some cases, we ask you to provide your job title, but this is optional. The purpose is simply to help us tailor our content or responses to you as effectively as possible.
Sharing posts
When you share a post, the information is entered directly into the social network you choose to share on. How that network further handles your data is regulated by your agreement with the platform. Information that you’ve shared a post is, however, stored in our marketing system.
Cookies
A cookie is a small text file stored on the user’s device when visiting a digital channel, such as a website. Cookies are used, for example, to store login details or remember information between page views.
Cookies can be useful for both the owner and the user of a digital channel. For the owner, they make it possible to tailor the service based on stored information. For the user, they can make visits more personalized and user-friendly.
You can choose not to allow cookies, but our digital channels will not function optimally without them. Most browsers let you change settings to prevent cookies or delete existing ones. How to enable, disable, or delete cookies varies between browsers. You can usually find instructions on the provider’s website or under “Help” in the browser.
Use CTRL + SHIFT + DEL to access the menu. By changing your browser settings, you can prevent cookies from being stored. However, this may limit access to certain types of content on various websites.
How cookies are used in our digital channels
We typically use information collected through cookies for the following purposes:
- Functional cookies and service delivery: Essential for operating our digital channels and providing a good user experience.
- Service development: Help us monitor how our digital channels are used so we can improve them. For example, we receive information about which pages are most popular, which links users came from or followed, and how long visitors stay on the site.
- Usage analysis: We use cookies to collect statistics about the number of visitors to our digital channels and to evaluate the effectiveness of our advertising. We may also collect data from marketing materials and newsletters sent by email, to see whether the messages were opened and whether users clicked links to our website.
- Targeted marketing: Using cookies, we can collect information to direct ads or content to a specific user through the use of audience targeting.
Cookies from all tools expire within 180 days.
The following systems may place cookies on your device when using our digital channels:
| COOKIE NAME | PROVIDER | CATEGORY | EXPIRY | DESCRIPTION |
| lidc | linkedin.com | advertisement | 1 days | Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
| bscookie | linkedin.com | advertisement | 364 days | Used by LinkedIn to track the use of embedded services. |
| _ga | innovationsupport.no | analytics | 400 days | ID used to identify users |
| _lfa | innovationsupport.no | advertisement | 364 days | Leadfeeder cookie collects the behavioral data of all website visitors. This includes; pages viewed, visitor source and time spent on the site |
| _gat_UA-59050755-1 | innovationsupport.no | analytics | 59 seconds | |
| __cfruid | innovationsupport.no | necessary | session | Used by the content network, Cloudflare, to identify trusted web traffic. |
| test_cookie | doubleclick.net | functionality | 15 minutes | This cookie is set by DoubleClick (which is owned by Google) to determine if the website visitor's browser supports cookies. |
| __cf_bm | hubspot.com | necessary | 29 minutes | Cloud flare's bot products identify and mitigate automated traffic to protect your site from bad bots. Cloudflare places the __cf_bm cookie on End User devices that access Customer sites that are protected by Bot Management or Bot Fight Mode. The __cf_bm cookie is necessary for the proper functioning of these bot solutions. |
| __hssc | innovationsupport.no | analytics | 29 minutes | Analytics session cookie |
| hubspotutk | innovationsupport.no | analytics | 179 days | Contains visitor's identity |
| __hstc | innovationsupport.no | analytics | 179 days | Analytics tracking cookie |
| AnalyticsSyncHistory | linkedin.com | functionality | 29 days | Used to store information about the time a sync with the lms_analytics cookie took place for users in the Designated Countries |
| _gid | innovationsupport.no | analytics | 1 days | ID used to identify users for 24 hours after last activity |
| li_sugr | linkedin.com | analytics | 89 days | Used to make a probabilistic match of a user's identity outside the Designated Countries |
| _ga_C7Y8HQL0F0 | innovationsupport.no | analytics | 399 days | Used to persist session state |
| bcookie | linkedin.com | advertisement | 364 days | Used by LinkedIn to track the use of embedded services. |
| _cfuvid | hubspot.com | session | ||
| messagesUtk | innovationsupport.no | functionality | 179 days | Remembers the identity of the visitor using the chat widget |
| hs_ab_test | innovationsupport.no | necessary | session | Used to consistently serve visitors the same version of an A/B test page they’ve seen before |
| nQ_userVisitId | 29 minutes | |||
| nQ_cookieId | 364 days | |||
| __hs_initial_opt_in | innovationsupport.no | necessary | 6 days | Used to prevent always on banner display when visitors are browsing in strict mode |
| _fbp | innovationsupport.no | advertisement | 89 days | Facebook analytics cookie |
| JSESSIONID | nr-data.net | functionality | session | JSESSIONID is a platform session cookie and is used by sites with JavaServer Pages (JSP). The cookie is used to maintain an anonymous user session by the server. |
| _gat | innovationsupport.no | analytics | 1 minutes | Used to monitor number of Google Analytics server requests when using Google Tag Manager |
| __cf_bm | innovationsupport.no | necessary | 29 minutes | Cloud flare's bot products identify and mitigate automated traffic to protect your site from bad bots. Cloudflare places the __cf_bm cookie on End User devices that access Customer sites that are protected by Bot Management or Bot Fight Mode. The __cf_bm cookie is necessary for the proper functioning of these bot solutions. |
| __hs_opt_out | innovationsupport.no | necessary | 179 days | Used by the banner to not ask visitors to accept cookies again |
| __hs_do_not_track | innovationsupport.no | necessary | 179 days | Prevents the tracking code from sending any information to HubSpot |
| UserMatchHistory | linkedin.com | advertisement | 29 days | These cookies are set by LinkedIn for advertising purposes, including: tracking visitors so that more relevant ads can be presented, allowing users to use the 'Apply with LinkedIn' or the 'Sign-in with LinkedIn' functions, collecting information about how visitors use the site, etc. |
| __hssrc | innovationsupport.no | analytics | session | Used to determine if a session is a new session |
Purpose of processing
The purpose of processing your personal data is to identify you as a customer or prospect and to fulfill the agreement you have with us.
What personal data is processed
The information processed by Innovation Support can be categorized as follows:
Administrative information such as name, phone number, email address, job title, and the company you work for.
Behavioral information from our website, such as which articles you read and what topics you show interest in.
Legal basis for processing
We only collect information about you to send relevant content you have requested, to fulfill an agreement with you, or when we have a legitimate interest in doing so. You must give your consent if we are to send you additional information beyond what you have requested. You may withdraw your consent at any time, and the processing of your personal data will then cease.
Disclosure of personal data
Innovation Support AS does not sell, trade, or share personal data with third parties. We take privacy seriously and take all necessary precautions to protect your personal information.
Storage
We do not store personal data longer than necessary to fulfill the purpose of processing. If you have a customer relationship with us, the storage of personal data will be regulated by our data processing agreement.
Right of access, rectification, erasure, and data portability
Right of access
You have the right to request access to the information we process about you. You have the right to know the purpose and legal basis for processing, which information we process, the recipients or categories of recipients the data is disclosed to, how long the data is stored, and where the information was obtained from.
Right to rectification and erasure
If you believe that Innovation Support has registered inaccurate or incomplete information about you, you have the right to request correction of the data. You may also request deletion if the data is no longer necessary for the purpose of processing. You can withdraw your consent if it has been used as the legal basis for processing. Furthermore, you may object to the processing if there are no overriding legitimate reasons to continue, or if the data has been processed unlawfully.
Right to data portability
You have the right to receive personal data we have stored about you in a structured, commonly used, and machine-readable format. You also have the right to request that we transfer the data we have received from you to another data controller, if technically feasible and if the processing is based on consent or contract.
Data controller
The data controller determines the purpose of processing personal data and which tools are used. Innovation Support has appointed a data controller responsible for maintaining an overview of processes, business areas, and systems that process personal data, as well as for continuously monitoring internal controls and risk management. The role of data controller is held by Helge B. Johnsen, who can be contacted as follows:
Email: helge.johnsen@innovationsupport.no
Complaints about processing
The Norwegian Data Protection Authority (Datatilsynet) is responsible for ensuring compliance with privacy regulations. If you believe there has been a breach of these regulations, you may submit a written complaint to:
Datatilsynet, Postboks 8177, 0034 Oslo.
Other processing activities
If you are a customer of Innovation Support, we may also process personal data under a separate, specific data processing agreement.